Versus president Jamie Davis is saying that many of the things that Directv is saying about the situation is just not true.
Davis said network talks with the nation's No. 1 DBS operator broke down over DirecTV wanting to remove it from some 6 million subscribers. Before the plug was pulled on Sept. 1, Versus, which had resided on the Total Choice Xtra package, counted 14 million DirecTV subs among its 75.5 million base.
For its part, DirecTV has said the parties had disagreed about price, claiming the Comcast-owned Versus was seeking a 20% hike in license fees.
"Those increases aren't true," said Davis. "We're simply asking them to pay what the other providers are paying."
This situation between Versus and Directv is only going to get uglier before it gets resolved. Versus is going to need Directv's customers more than Directv needs Versus.