Updated throughout the day with quick takes from staff.
by Randy Booth • Jan 4, 2010 9:41 PM EST
Let's give EA Sports some credit: they're not going to crack to peer pressure:
EA Sports said on Monday it was moving forward with plans to introduce a Tiger Woods online game despite the top golfer's public relations nightmare and drastic drop in popularity following his adultery scandal.
[...]
"Our relationship with Tiger has always been rooted in golf," (The Electronic Arts Inc unit's president Peter Moore) wrote on the blog. "We didn't form a relationship with him so that he could act as an arm's length endorser.
"Regardless of what's happening in his personal life ... Tiger Woods is still one of the greatest athletes in history," he added.
Way to go, EA, for sticking with your guy. We understand it's a tough move, too. But you're staying strong even with the odds stacked against you.
I'd like to know who EA would replace Tiger with if they were going to drop him. I don't think John Daly is available -- he's doing some sponsorship for Jack Daniels, I think. And Anthony Kim is too busy drinking that Daly whiskey and partying until 4 a.m.
So really, maybe Woods isn't that bad of an option after all.
0 comments
The 5 biggest sports stories, hand-picked for your inbox. Show more info?
We’ve developed a unique newsletter that delivers the five most interesting sports stories fans are talking about, direct to your email three times a week. Each email is curated by an SB Nation editor who follows sports the way you do: as a fan. One email three times a week, with stories worth your time.
You can unsubscribe at anytime, and we'll never use your address for evil. Not interested? Make this bar go away forever. You can always sign up later.





