Updated throughout the day with quick takes from staff.
by Jon Bois • Mar 19, 2010 7:44 PM EDT
In the liquor industry, the general rule of thumb is this: the more impressive the brand name, the closer it is to the bottom shelf. For example, Basil Hayden is an outstandingly good bourbon despite its relatively unassuming name. But if you come across a bottle labeled something like, "Kentucky Gentleman" or "J.D. Wealthshire's Finest Premium Limited," its contents will probably taste like oven cleaner.
This is sometimes the case with college sports programs as well. On Friday night the Duke Blue Devils play the lowly Arkansas-Pine Bluff Golden Lions. You're surely already familiar with Duke's logo -- a friendly-looking guy with a No. 2 pencil for a chin -- but I'd like to direct your attention to the Golden Lions' logo.
See? That thing looks like equal parts Sabretooth from the X-Men, a Thundercat, and the world's angriest pom-pom. I'm rooting for Arkansas-Pine Bluff because I do not want to get eaten.
2 comments
The 5 biggest sports stories, hand-picked for your inbox. Show more info?
We’ve developed a unique newsletter that delivers the five most interesting sports stories fans are talking about, direct to your email three times a week. Each email is curated by an SB Nation editor who follows sports the way you do: as a fan. One email three times a week, with stories worth your time.
You can unsubscribe at anytime, and we'll never use your address for evil. Not interested? Make this bar go away forever. You can always sign up later.







Comments
But You Know What's Awesome?
Look at the four tufts of the mane. You know what that spells? AWESOME.
Also U-A-P-B. But whatever.
by Andy Hutchins on Mar 19, 2010 8:19 PM EDT reply actions
Whoever created it...
made really good use of their Graphic Design degree.
Visit bloggingthebracket.com, SBNation's bracketology/CBB rambling site!
by Chris Dobbertean on Mar 20, 2010 10:02 AM EDT up reply actions
Comments For This Post Are Closed