SB Nation's Track 'Em Tigers mulls rumors of new blue Auburn uniform pants and helmets for Saturday's game against Clemson:
Make of it what you will. What we do know is that school officials want all Auburn fans attending the Clemson contest to wear blue in the stadium. This is to off-set the orange worn by Clemson and to force close to 80,000 people to shop the local stores looking for blue Auburn shirts.
It's pure marketing genius on Auburn's part and will ensure that the children of J&M Bookstore and Tiger Rags have good Christmases.