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NBA Lockout: Revenue Sharing Would Quadruple Under League's Plan

Very little of concrete value came out of the NBA lockout debriefings that the players' union and league gave late Friday after the day's talks wrapped up. One was that the sides will meet again at 10 a.m. Saturday. (That's good news.) The other is that the revenue sharing program being hammered out by owners will be quadrupled by 2014. From NBA.com's David Aldridge:

Stern also disclosed for first time that [the revenue] sharing plan will quadruple from current $60M/year in [year] 3 of new plan after tripling in [years] 1-2.

The NBA's current revenue sharing system is basically nonexistent, so it remains to be seen whether increasing it from $60 million to $240 million will make a huge difference. The NFL essentially shares about $4 billion thanks to fully national television deals. But as teams like the L.A. Lakers (who signed a TV deal worth about four times more than any other team) and the New York Knicks (who raised ticket prices 49 percent and will still sell out) make so much more than small-market competitors, it's bound to help make the playing field a bit less tilted at the very least.

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Hubris

Hubris, anger, yelling and accusatory language have no place in the negotiations. The current players need to look back to the 1980’s when the League was losing money…..when Stern was appointed in 1984….he made moves to include the players in the face of the League on an aggressive basis, improve the game, literally create the marketing and merchandising and promotion and by the early 1990’s the League was making money and growing. It is a different League today with gajillionaire players and some profitable (and some unprofitable) teams, just like 1984.

Not working out a deal will kill the season, and in the aftermath there will be fewer teams…maybe even less than 1984, maybe even less than 1975. So the NBAPA players and their agents with the rhetoric and vitrol need to be careful, very careful and make sure they are working towards preserving, not destroying the League.

by Disgusted Fans on Sep 30, 2011 8:45 PM EDT reply actions  

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