The Internet got wind of the Nokia ESPYS Pre-Party organizers' attempts to have athletes be hip on social media. The canned tweets, passed to athletes by a PR firm, presumably, were a great example of social media gone wrong. That wrong, however, has been made right, and the #NokiaPreParty hashtag now belongs to the masses, who've hijacked it and made it their own.
Twitter is great, you guys.
Here's a sampling of the amazing work.
SOMEBODY LET THEY DOG INTO THE CLUB AT THE #NokiaPreParty HE ATE MY FLIP PHONE— Chili (@DannyFordIsGod) July 11, 2012
Chillin at the #NokiaPreParty. Musberger just won’t stop eating all the Tostitos.— Will Brinson (@willbrinson) July 11, 2012
Rampart is now out in theaters. #NokiaPreParty— edsbs (@edsbs) July 11, 2012
Craig James killed five hookers at the #NokiaPreParty.— Matt Ufford (@mattufford) July 11, 2012
Chillin' at the #NokiaPreParty. No word in the English language rhymes with "orange".— Chris Hilling (@cHilling2_1_5) July 11, 2012
And probably the winner, from Matt Sussman:
So embarrassed I drove to the #NoKiaPreParty in a Kia :-(— Matt Sussman (@suss2hyphens) July 11, 2012
The hashtag is still going strong, so do head over here to check it out. Nice work, Twitter. You always come through when it counts.