When Super Bowl XLVII wraps up, we will hear plenty about the crazy television ratings that will likely be the highest of any television program in 2013. The Super Bowl is one of the most viewed events in the world, so the broadcasting crew of Jim Nantz and Phil Simms get most of the media love.
While there will likely be over 100 million people watching the Super Bowl on television, tens of millions are expected to listen to the big game on radio. Most people can view the game on television or the Internet, but radio provides a sort of "second screen" for people to maximize their coverage. Given that radio has to do a lot more description of the game for listeners, adding the audio from a broadcast can add a huge element of observation.
This year's Super Bowl radio broadcast will come courtesy of Dial Global Sports. Their broadcast will feature play-by-play from Kevin Harlan, color commentary by Boomer Esiason and sideline work by Steve Tasker and Solomon Wilcots. If you want to listen to the game on the radio and get some of that commentary, check out Dial Global's station finder.
Everybody will be hustling and bustling to get things done on Super Bowl Sunday, but the busiest man will be Boomer Esiason. The former quarterback provides color commentary for the game on the radio, while also continuing his duties with CBS television.
If you are watching CBS's wall-to-wall coverage, you'll see Boomer on set for the pre-game, halftime and post-game coverage. Considering he is also doing in-game radio coverage, that makes for a slightly crazy schedule. I had a chance to speak with Dial Global's executive producer and he provided some behind-the-scenes details of how Boomer handles all the work.
The most intriguing aspect of the process is getting Boomer from the radio booth to the CBS set and back. CBS, Dial Global and the NFL have worked out a deal where an elevator is held for the final few minutes of the second and fourth quarter so Boomer has a quick run down and up.
Boomer actually spends the last few minutes of the second and fourth quarters on the sideline providing his radio analysis. Additionally, while sitting at the CBS TV set, he has a head-set in case the radio needs a quick comment or two during TV commercial breaks.
If you are watching the game on television and catch a little audio, just know you are getting all sorts of work from Boomer Esiason!
If you want to listen to the game on the radio and get some of that commentary, check out Dial Global's station finder.