A lot of people are already on board with the 2013 Stanley Cup Final, in a way that could lead to record audiences down the road.
6.36 million viewers tuned in to the triple overtime Game 1 between the Boston Bruins and the Chicago Blackhawks. It immediately tops the viewership numbers for every game of the Los Angeles-New Jersey 2012 Final. The game also becomes the most-watched Game 1 ever in the current NBC era (i.e. since they reacquired rights in 2006). The game tops last year's overtime Game 1 between the Kings and Devils (2.90 million) by a huge margin.
The game drew a 2.5 rating among adults 18-49, making it the most-watched program in the key demo on television Wednesday night. There will likely be more numbers trotted out by NBC before the night is over. The series moves to cable (NBCSN) for Games 2 and 3, and it'd be hard to not see one of the two, if not both, break NBCSN's record audience (4.0 million). The Stanley Cup Final returns to NBC next Wednesday for Game 4.