The U.S. Army All-American Bowl was first played in 2000.
(SAN ANTONIO) Jan. 6, 2012 - For more than a decade, the U.S. Army All-American Bowl has been the Nation's premier high school football game, serving as the preeminent launching pad for America's future college and NFL stars. Top recruits from coast to coast travel to San Antonio to compete against other elite prospects. Adrian Peterson, Mark Sanchez, Tim Tebow, Marcus Lattimore, and Andrew Luck all made their national debuts as U.S. Army All-Americans. Attendance has risen steadily from a little more than 6,000 for the inaugural game, to a crowd of nearly 38,000 to the Alamodome for the most recent. The 2011 Bowl was the most-watched sporting event on television over the weekend, excluding the NFL playoffs.
The U.S. Army All-American Bowl is owned and produced by All American Games, a New Jersey-based sport marketing and event management company. The U.S. Army is the title sponsor of the U.S. Army All-American Bowl, and American Family Insurance is the lead national sponsor and presenting sponsor of the telecast on NBC.