I like it, and all. Most school ads just show laboratories and buildings with columns and someone rowing a boat. This one does the same sort of thing, but without hurrying from laboratory to laboratory like they're all burning down.
The only really weird part is whatever she's doing with her arms at like the 28-second mark. Otherwise, I think we'd all like to live in your world, super patient and cheerful BYU musical girl.
It's halftime, with San Diego State leading a DEFENSIVE BATTLE (it's punty), 6-3, so you can go read about this video too if you want.
Look through SB Nation's many excellent college football blogs to find your team's community.