Report: NCAA hires D.C. lobbying firm to try to save amateurism

USA TODAY Sports

The organization hopes lobbying Congress can help it keep from having to pay players.

The NCAA continued its commitment to improving the welfare of student-athletes on Friday, hiring a major lobbying firm to keep those very athletes from profiting off their athletic accomplishments. A humble non-profit that brings in nearly a billion dollars in revenue per year, the organization is reportedly spending the big bucks to make sure its revenue isn't threatened by its student-athletes, according to Politico.

BHFS D.C. managing partner Marc Lampkin and lobbyist Al Mottur will take a lead on the NCAA client work, while Brooks Brunson and Elizabeth Gore will also work on the account.

Lampkin is a veteran GOP strategist with close ties to House Republican leadership, while Mottur is a veteran of Capitol Hill and the Federal Communications Commission.

Politico has the entire lobbying registration document.

It makes sense for the NCAA to hire a firm with ties to Republicans. Although the NCAA model is highly anti-capitalist and forces schools to rely on tax-funded Pell Grants to pay players, Republicans have been more willing than Democrats to take up the organization's cause. At a May House hearing regarding the unionization of athletes, Republicans were generally against players being compensated beyond their scholarships, contending that athletes should play for the love of the game.

Also, a chart (via the National Journalcould further help explain the NCAA's reasoning behind choosing a firm with Republican connections.

While the NCAA will be criticized for spending large sums of money — certainly more than last year's total of $180,000, which it spent in-house, according to Politico — on pushing a political agenda, but it might be the organization's last hope to keep its model of amateurism unchanged. Considering its current struggles in the O'Bannon trial, Congressional intervention might be its best strategy.

More from SBNation.com

X
Log In Sign Up

forgot?
Log In Sign Up

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.

Join SBNation.com

You must be a member of SBNation.com to participate.

We have our own Community Guidelines at SBNation.com. You should read them.

Join SBNation.com

You must be a member of SBNation.com to participate.

We have our own Community Guidelines at SBNation.com. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.