There is little question the Izod IndyCar Series regularly produces some of the best racing around on a collection of diverse tracks. The problem, however, is that too few people follow the sport on a weekly basis.
Smartly, IndyCar is trying to combat this problem by introducing a series of videos titled "#TheOffseason" – a takeoff on "The Office" – which will highlight the eclectic personalities of its various drivers.
The first such video has been released (see above) and features Will Power, James Hinchcliffe and Charlie Kimball all trying to do various tasks around the office. Also, keep an eye out for a cameo by car owner Michael Andretti.