NBC received heavy criticism for its decision to tape-delay the 2012 Olympics' Opening Ceremony two weeks ago and not provide a live online stream to viewers. The network is doing an about-face on the Closing Ceremony, which it announced Saturday that it would stream online.
Sports Business Journal's John Ourand has the full statement from NBC:
"It’s part of our continuing effort to innovate, experiment and learn. This is not precedent setting, but rather another chance for us to gather data about how live streaming and television complement each other."
NBC's live streaming effort, which has been provided for every event in every sport, has not been without its critics. And whether NBC has the bandwidth necessary to accomodate millions tuning in to see the finale of the 2012 Olympics (and the Spice Girls!) remains to be seen.
For more on the Olympics, check out SB Nation's London 2012 Olympics Hub.
There are 0 Comments. Add Yours.
Shortcuts to mastering the comment thread. Use wisely.
C - Next Comment
X - Mark as Read
R - Reply
Z - Mark Read & Next
Shift + C - Previous
Shift + A - Mark All Read
Comment Settings
Live comment alert: Hide it!
Comments for this post are closed.