#Lookit

Rich Eisen is EISENBERG in a Breaking Bad-themed NFL Gameday Morning ad

Kirby Lee-USA TODAY Sports

"SAY MY NAME."

The NFL Network's Gameday Morning show tapped into the pre-Breaking-Bad-finale hysteria with a Heisenberg-themed promo. Meet EISENBERG:

It's unclear whether we're supposed to regard Scott Hanson as Declan, Hank, or someone else, but it's safe to assume he should steer clear of any neo-Nazis he encounters on the set.

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