Dale Earnhardt Jr.'s 'Dew Crew' To Decide On 'Dark Knight Rises' NASCAR Paint Scheme For Michigan

Dale Earnhardt Jr. fans will pick the No. 88 team's paint scheme for next month's NASCAR Sprint Cup Series race at Michigan, choosing between one of four designs related to July's release of The Dark Knight Rises.

The Batman film has a tie-in with Earnhardt Jr. sponsor Diet Mountain Dew, which gives the driver's "Dew Crew" a chance to vote on which car they like best.

Check out the four possibilities below:

Dietmd_carwrap_batsymbol_medium

Dietmd_carwrap_batman_medium

Dietmd_carwrap_bane_medium

Dietmd_carwrap_batmanbane_medium

Earnhardt Jr.'s Dew Crew is an online hub for No. 88 team and Diet Mountain Dew fans where the sponsor offers an opportunity for supporters to have their voices heard. It's located on a Facebook page linked from DewCrew.com.

The site gave away Earnhardt Jr.'s Daytona 500 firesuit from this season and lets fans help make decisions such as the Michigan paint scheme.

So why Michigan and why the tie-in? It's because on the morning after the Michigan race (June 18, to be exact), Mountain Dew is kicking off a huge promotional push related to the Dark Knight movie.

It includes a site called DewGothamCity.com, which gives fans an inside look at the film, and a Batman-themed flavor called "Mountain Dew Dark Berry."

To vote on Earnhardt Jr.'s car, you'll have to join the Dew Crew by liking its Facebook page. Here's a video Dale Earnhardt Jr. made to explain more:

X
Log In Sign Up

forgot?
Log In Sign Up

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior users will need to choose a permanent username, along with a new password.

Your username will be used to login to SB Nation going forward.

I already have a Vox Media account!

Verify Vox Media account

Please login to your Vox Media account. This account will be linked to your previously existing Eater account.

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior MT authors will need to choose a new username and password.

Your username will be used to login to SB Nation going forward.

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.

Join SBNation.com

You must be a member of SBNation.com to participate.

We have our own Community Guidelines at SBNation.com. You should read them.

Join SBNation.com

You must be a member of SBNation.com to participate.

We have our own Community Guidelines at SBNation.com. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.