The official title of this weekend's NASCAR race at Indianapolis Motor Speedway is the "Crown Royal presents the Curtiss Shaver 400 at The Brickyard Powered by Big Machine Records."
Curtiss Shaver? Who is that and why is the race named after him?
Shaver is a firefighter from Troy, Ala. who lost part of his lower left leg in a farming accident at age 18. The tragedy was an eye-opener for Shaver, as he realized his calling and put him on the path to beginning a lifelong career as a firefighter and certified EMT.
Since then, Shaver's goal as become fairly straightforward: Give back to his community and help those in need.
For that, Crown Royal is rewarding Shaver as part of its "Your Name Here" program. Now in its sixth year, the contest focuses on unsung heroes, from firefighters and police officers, to first responders and local volunteers, who make a difference in their communities.
Shaver was one of five finalists and won the grand prize after receiving the most votes via Facebook. As part of his prize, the father of three will ride in the pace car, be in Victory Lane to present the trophy – bearing his name – and will kiss the bricks afterward.
"I'm a huge NASCAR fan, so having my name as a race title is absolutely unbelievable," Shaver said in a press release. "I'm honored that I was nominated for this incredible contest and humbled that so many people voted for my story. I'm looking forward to representing emergency personnel everywhere who risk their lives for others on a daily basis."