There's a lot to like about Stevan Ridley's commercial debut. He wears a branded onesie, because grown men in fuzzy zip-ups is obviously a great way to sell Cadillacs in Norwood, Mass.
Personally, I enjoyed Ridley's confused facial expressions while the car deal talks to the camera. Fans of his kick-down-the-door touchdown celebration will appreciate the end of the ad.
Put it all together and it makes the dinner with Steven Ridley a very effective enticement for the would-be car buyer.