USA TODAY Sports
On good ratings figures for the Phoenix Coyotes, and bad ones for the Dallas Stars and Colorado Avalanche
In the Box is a somewhat regular feature on Puck the Media where we cover some of the stories that aren't necessarily big enough to warrant their own posts, but are within this site's jurisdiction.
*The Phoenix Coyotes, for whatever reason, are apparently hot in the ratings down in the desert. The 'Yotes victory over the Minnesota Wild on Monday drew a 1.5 overnight rating (27,000+ households). That was the best local rating for a Coyotes game on Fox Sports Arizona since Jan. 9, 2004. That was also against the Wild, and it was the game in which Brian Boucher broke the consecutive shutouts record (remember that?) with a 1.7 rating in Phoenix. This game, however, is perplexing. Was it Minnesota transplants? Are there that many people looking to see the Parise/Suter Wild? What's going on here, friends in Phoenix?
*Two of the Coyotes neighbors in the region (somewhat) weren't exactly drawing big numbers on Monday. The Stars/Avalanche tilt drew just 176,000 viewers nationally for NBC Sports Network, easily the lowest numbers for a game on the channel this season. How bad are those numbers? Well, figure in the fact that the game was televised locally in Dallas and Colorado on NBC Sports Network. Compare those numbers to the opening Sunday night NBC Sports Network game between the Coyotes and Chicago Blackhawks, which aired locally only in Phoenix. That game drew 230,000 viewers. It's a shame that one of the Western Conference's once premiere rivalries appears to have no juice left.
*Hockey Night in Canada keeps rolling along. The Jan. 26 doubleheader saw solid (if not the blockbuster of week one) numbers. The 7 p.m. ET Maple Leafs-Rangers game drew 1.87 million viewers, while the late game (Oilers-Flames) drew 1.09 million.