It’s been just 24 hours since the world was graced with “Gritty”, the Philadelphia Flyers new mascot, who has captured hearts and minds with his scruffy appearance, googly eyes and bizarre demeanor.
Why has Gritty become so popular?
Mascots are inherently dumb. It’s wholly bizarre that professional sporting teams use them, but it’s a part of tradition. In recent years new mascots have been far too serious, carrying their own biography pages on team websites with contrived backstories — and feeling like something created by a focus group to tick every box of family-friendly fun. These recent characters fail to hold a candle to past mascots, like the Philly Phanatic, who just made no sense — and that’s why he’s regarded as one of the best (and weirdest) mascots of all time.
Fans like weird. Fans like dumb. If offsets the seriousness and tension that often accompanies sports. The name “Gritty” itself is an inside joke used as a descriptor by fans for any player who isn’t the most athletically talented, but still inspires overwrought metaphors.
The Flyers are steering into the swerve in an effort to make Gritty as weird as humanly possible and telling people “This mascot is dumb, all mascots are dumb — let’s have fun anyway.” His mascot backstory paints him as a subterranean entity that emerged from the bowels of the Wells Fargo Center (the Flyers’ arena) during construction like the Phantom of the Opera, where he feasts on hot dogs.
Gritty is the mascot 2018 needs.
Along with this awareness comes a series of traits that feel perfectly at home in 2018. Gritty is self deprecating, goofy, and his very existence is a walking meme.
When he made his debut during a Flyers’ preseason game Monday night he slipped on the ice, which further cemented his legend as a lovable loser.
Why didn’t anybody tell me the ice is this slippery? https://t.co/wZciPPzIgQ— Gritty (@GrittyNHL) September 25, 2018
Gritty’s first night as a mascot came to a close not with a whimper, but a bang — memeing himself in a mockery of the Kim Kardashian photo shoot for “Paper” in 2014.
Fans are gravitating towards their new hero.
In the time since Gritty’s reveal he’s become a staple for memes. Many of which offset his goofy nature with pure horror.
if u want to sleep tonight definitely don't watch this with the sound on pic.twitter.com/pz1YAZjKcu— Matt Ellentuck (@mellentuck) September 25, 2018
something about the Flyers new mascot, Gritty, seems familiar... pic.twitter.com/PHP8u5PjyJ— For Pucks Sake Podcast (@ForPucksSakePod) September 24, 2018
Gritty is a consensus builder and what the world needs right now. pic.twitter.com/g2H0zlf5CR— Mike Beauvais (@MikeBeauvais) September 25, 2018
Gritty is perfect.
Rarely is a mascot a canvas, but Gritty is. One part Benny Hill, one part Cthulu — fans are making Gritty mean whatever they want to them. But regardless of whether you think he’s just a goofy mascot, or a Lovecraftrian Old One, he’s here to stay.