The ratings for episode seven of this season of Spike TV's 'The Ultimate Fighter' are in and they're not exactly pretty. According to Spike TV officials, the show earned a 0.8 household rating. In the males 18-49 and 18-34 demographics, this episode pulled .90. The total average audience was 1.0 million viewers.
Spike TV officials note, however, there was serious competition for the ratings. The NBA Playoffs on TNT (from 7:00 p.m. to approximately 9:40 p.m. ET averaged a 5.04 in males 18-34 and 6.8 million viewers. The coverage peaked with 10.8 million viewers for the final 10 minutes.
These figures represent the lowest ratings and viewership numbers for this season to date.
There are also questions moving forward about how the show will perform in the ratings now that Brock Lesnar has withdrawn from his UFC 131 with Junior dos Santos. While Lesnar did not provide the ratings boost Spike TV or the UFC expected, the premise of their appearance as coaches was that the two would eventually compete against one another. In other words, the show is a long-form commercial for an event that is no longer taking place.