Dallas Cowboys owner Jerry Jones is fighting the good fight when it comes to the NFL's ban on teams posting video or GIF highlights on social media. According to CBS Sports' Jason La Canfora, Jones made an impassioned argument against the mandate at the owners' meetings last week, saying clubs should be able to do what they want with their own highlights.
New England Patriots president Jonathan Kraft, who co-chairs the NFL's digital media committee, reportedly got into a heated exchange with Jones. At one point, he even walked out of the room.
Earlier this month, the NFL announced teams would no longer be able to share clips of their own players. The league enacted this policy because it wants to maintain direct control of all game day content that emanates from stadiums. In addition, teams are barred from using Facebook Live, Periscope, or other apps to stream anything from inside of the stadium.
The Cleveland Browns, Philadelphia Eagles, and Houston Texans took some not-so subtle shots at the NFL last week over this rule. The Browns and Eagles posted videos of electric football to substitute for highlights, whereas the Texas found a creative way to recap their come-from-behind win against the Indianapolis Colts without using any game footage.
TOUCHDOWN BROWNS! pic.twitter.com/RjRt9DVlpB— Cleveland Browns (@Browns) October 16, 2016
Just in case you missed the end of last night's game, we figured we'd get you up to speed.— Houston Texans (@HoustonTexans) October 17, 2016
Take it away, Akeem. pic.twitter.com/I9QNOaxp7h
On the whole, La Canfora writes that most owners are supportive of the league's new initiative as it tries to navigate the emerging digital media landscape. But it's clear there are some dissenters, and Jones appears to be leading the charge.